WGSN – The Fashion Boycott Crisis

By Dorothy Maxwell
Monday 03 February 2020

WGSN – GEN X – Meet the Power Punks

A generational study from consumer experts at WGSN Insight, looking at the untapped opportunity Gen X presents for brands, and actionable strategies to target them. Dorothy Maxwell, guest author writes the “Talking Point – The Fashion Boycott crisis” on sustainability and the GEN X consumer.


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